Imaging diagnostics market: a stable growth (5-6% y-o-y) in 2016-2021

More information on this topic is presented in the PMR report:

Owing to increasing importance of diagnostics and prevention, the imaging diagnostics market is now showing very good prospects for growth. The private sector, subscriptions and insurance is certainly the most rapidly growing form of financing, but what is still crucial, also for many private establishments, is the fact of concluding a contract for such services with Narodowy Fundusz Zdrowia (National Health Fund).


Medical imaging market in Poland is still immature


Currently, there are many stimulants to the development of the imaging diagnostics market not only in Poland, but also worldwide. First of all, its significance in health care is increasing – examination methods are ever more modern, while scientific progress and expansion of global players in this domain are natural drivers of the market growth. Apparatus for modern medical imaging with the use of MRI or CT available in Poland is one of the youngest in Europe and the equipment age structure is similar to the structure typical of poorly developed countries of Central and Eastern Europe. This evidences the imaging diagnostics market in Poland is relatively immature.

A factor that seriously affects the value of imaging diagnostics services is the state policy within the scope of concluding contracts with service providers and amount of public spending on diagnostics. Some private medical companies are eager to provide services also under NFZ contracts, while a vast majority of patients are forced to rely on publicly funded services, chiefly because of high examination costs. Therefore, owing to rather fixed NFZ expenditure in this domain, PMR predicts a stable and moderate growth in the value of the imaging diagnostics market. Moreover, European Union funds for equipment purchases will not be as high as in the previous years. Private spending (fee-for-service, as well as subscriptions and health insurance policies) will be the market driving force, though players will grapple with the phenomenon of decreasing prices. Generally speaking, the PMR forecast assumes the imaging diagnostics market growth at 5-6% in 2016-2021, reaching the value of PLN 6.4bn in 2021.

The stable market growth in the period covered by our forecasts will be the effect of increasing consumption backed up with good situation on the labour market and rising inflation (2.2% in 2019). At the same time, in the entire outlook period, PMR predicts a slight economic downturn, slower consumption growth rate, declining number of employees and a decrease in the total population of Poland, which will result in a slower growth of the market value as well.


Insufficient awareness of significance of new technologies


It should be also remembered that technological progress has a positive impact on the market growth not only in terms of apparatus alone, but also in the field of data storage computerisation. More and more popular digitisation of imaging techniques is connected with the development of archiving methods, sending and analysis of digital images obtained during examinations. However, it should be noted that awareness of significance of such solutions to the growth of the imaging diagnostics market is now surprisingly low, not only among patients, but also at imaging diagnostics centres. Merely one in 10 companies providing imaging diagnostic services in Poland, surveyed by PMR in autumn 2016, perceives teleradiology as a stimulant for development. In addition to that, new technologies are referred to by only 15%. Simultaneously, the distribution of responses shows considerable dependence of the sector on external investment and NFZ funding.


More information on this topic is presented in the PMR report:
Imaging diagnostics and radiotherapy market in Poland 2016. Market analysis and development forecasts for 2016-2021